How to Use Competitions and Incentives in Your Customer Acquisition Strategy

The following is a guest contributed post by Priscilla de Groot, Customer and Partner Marketing Manager at Mapp Digital Way back in 2003, Juniper Research looked at how people spent their time online. The top four will come as no surprise: email, search engine searches, researching products and services, and gathering local information. Number five on the list, with a 59% share of internet users’ time, was online contests and sweepstakes. People in the noughts loved a quiz! 2003 is a thousand years ago in digital marketing terms, so let’s get a bit more current. A decade later, a […]

By | 2017-09-07T09:29:05-04:00 September 7th, 2017|Marketing|0 Comments