In the battle of the restaurant apps, almost everyone is losing, even McDonalds

Image Credit: Shutterstock / dennizn According to RetailMeNot , one in four U.S. consumers has at least one restaurant app on their phone, for various reasons — whether it be to gain loyalty points, order ahead, use digital coupons, or make mobile payments. But according to new research released today by ARC from Applause — which takes in data from nearly one million app store reviews across the Apple App Store and Google Play — it would appear that very few of these apps are winning the customer experience battle. In fact, the average mobile user sentiment score across […]

By | 2017-09-07T09:29:05-04:00 September 7th, 2017|Marketing|0 Comments