Mobile Marketing Guide For Entrepreneurs

In the marketing world, all roads lead to mobile. Ericsson predicts there will be 6.1 billion mobile users by 2020, up from 2.6 billion users in 2015. It’s clear that any business that wants to have a successful marketing campaign must also be aware of mobile’s possibilities. Here are some tips on how to get the most out of mobile marketing for your business or startup: Optimize for Mobile More people are now using mobile to access the internet than desktop, and the scales are likely to continue tipping towards mobile. Which is why Google has recently included mobile in its ranking signals and why cofounder Larry Page has advised staff members in his engineering and product management departments to dedicate a day a week working only from their mobiles . As the world goes mobile, businesses have no choice but to provide seamless mobile experiences to customers. Those who fail to do so will lose out to competitors who have optimized. Optimizing for mobile reduces bounce rates, improves customer experience and increases revenues. Invest In A Text Marketing Campaign Text marketing is definitely having its day in the sun. With texts boasting open rates of 98 percent (as […]

By | 2017-09-15T23:28:20-04:00 September 15th, 2017|Marketing|0 Comments